A logo is the face of your brand. Just like people remember you by your face, a brand also needs a face that people could associate with the brand. A custom logo design in the UK would help you to get an identity. However, it is necessary to come up with a logo that is attractive and would be retained for a long time. A professional logo designer would help you with a logo that is compact and that puts forward the message of the brand effectively. People will be able to understand the nature of the products that the brand provides.
Here are a few companies whose logo has become very famous, though they have changed over the years.
The logo of Google is famous worldwide. Roughly 3.5 billion Google searches take place every day. The firs logo was created in 1996 for the web crawler “Back Rub”. Later on the name was changed to Google and the first logo was introduced in 1998. The logo has been mostly dynamic with a slight change in font and rearranging the order of the colours.
The Walmart logo has undergone a number of iterations in the past. Though the first logo by Sam Walton was pretty basic, the company has played with a lot of designs over the years. The last logo of Walmart has been there since 2008. The logo features the brand name accented on the end by a yellow sunburst the company refers to as the “spark”. The logo was made to attract customers and to make shopping at the store more attractive to higher-income families.
The Bank of America was founded in California, and that was the reason behind sporting the blue and yellow colour in Visa’s logo. It represented the blue sky and gold coloured hills of California. The symbol represents the system’s integrity and benefits intended for belonging to various social classes.
The logo of Nike, also known as Swoosh is one of the simplest logos ever yet there is hardly anyone who would not be able to recognise. The logo represents motion and speed. According to Greek mythology, Nike is the winged goddess of victory. The brand takes its inspiration from the mythological attributes of flight, speed, and victory.
Coca-Cola is one of the oldest and popular brand that features a curvy script and the brand name on the top. It is not just a trademark design that features a white typeface on a red background. It is also their marketing strategies and the slogans they use in the commercials that have made them this popular.
A cheap logo design in the UK should be such that it would act as an identity for your brand. Though it would take years of dedication and hard work to achieve it, it is not impossible.
Author Bio: Hi, I am Elizabeth. I work in a digital marketing firm. In my spare time, I like to give advice on everything to do with logo designs.